• ISBN13: 9781934670057
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Product description children and her knowledge of the Earth? Psychology will flourish with this sp? Exciting guide to understand? Ecological Shelter and enrich? One. The f? The first half of h? Handbook provides an overview of the natural world and urges b? Rn to f? their h? hands-on and active in the Green? one, while the second half introduces central Ecological? sp? rgsm? l wind and solar energy, pollution, endangered species, global warming, recycling and postulates potential? le s?. . . More>>

Planet Earth: 25 Environmental Projects You Can Build Yourself

• ISBN13: 9781598530209
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Product DescriptionAs America and the world grapple with the effects of global climate? Changes, writer and activist Bill McKibben offers this? End, provocative and timely anthology, gathering the best and most important U.S. Green? M? SSIG write the last two centuries. Classics of the Ecological? M? SSIG imaginative essays of Henry David Thoreau, John Muir and John Burroughs, Aldo Leopold’s A Sand County Almanac, Rachel Carson’s Silent Prov. . . More>>

American Earth: Environmental Writing Since Thoreau

Product DescriptionFocusing about the use and abuse of miljs? One, this forward-looking book provides insight into where we seem to v? Re headed as a kind of p? planet. Underline the geographical aspects of problems, s? As air pollution, locational factors, scales considerations, distributions and spatial association. Provides an overview of modern miljs? dilemma and the factors unders? GES for p? OPN on? A first? The problem. Equipped with a rev. . . L? S more>>

Environmental Geography: Science, Land Use, and Earth Systems, 3rd Edition

Product Description Filled with ideas for arts and crafts projects, experiments and experiences that encourage children to enjoy and the environment to heal, this book covers acid rain, endangered wildlife, pesticides, energy, recycling, pollution, landfills, rain forests, conservation of water, and related topics. . . . Read more>>

Earth Book for Kids: Activities to Help Heal the Environment

• ISBN13: 9781416967897
• Condition: USED – VERY GOOD
• Notes:

Product DescriptionA new “green” series!: Little Green Books will educate children about what they can do environmentally friendly. The books in this line will be made of recycled materials, and storylines cover topics such as improving the environment, learning about endangered animals, recycling and much more. Meet Max Little Monster. He is a cute, furry green monster, which is an environmental nightmare. Among other things, he leaves all the lights, keeps his comp. . . Read more>>

I Can Save the Earth!: One Little Monster Learns to Reduce, Reuse, and Recycle

• ISBN13: 9781579124298
• Condition: USED – VERY GOOD
• Notes:

Product DescriptionA Children’s Introduction to the environment offers an entertaining and informative tour through varied environments of the Earth, along with activities and materials to encourage young environmentalists. Children aged 9-12 and their parents will appreciate this upbeat yet clear-eyed, interactive look at our beautiful planet and how we can retain. Research in return water, soil and air around us, the book discusses the wide range of environment. . . Read more>>

A Child’s Introduction to the Environment: The Air, Earth, and Sea Around Us- Plus Experiments, Projects, and Activities YOU Can Do to Help Our Planet!

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A Green Business is something to be proud of. By establishing such a business you are contributing to the well being of the Planet and of your fellow man. It doesn’t matter if you are a consulting firm that advises others on the best ways to Go Green or if you sell merchandise that is “green”, by adding your voice and your resources to the Eco friendly movement then you are doing the world a great service.

As the Green Movement gains momentum and more companies are joining the fold it is important to make certain that your business does not become another tree among the ever growing forest. You have to market your business in such a way that it is noticeable and necessary while maintaining the right to be Green.

It’s not easy being Green especially if you are a small business just starting out in the Eco friendly business market. Consumers that are environmentally concerned are also environmentally savvy and know what to look for when shopping for goods and services that boast about being good for the environment.

Greenwashing is a negative term that you never want attached to your business. It means that a company claiming to be eco friendly and green is exaggerating and in truth, their practices of going green just do not hold up under closer inspection. Your business can avoid being accused of Greenwashing by practicing what you preach.

If you deal in energy saving light bulbs, use them in the office, the break room, where ever you can. If you trust the product enough to sell it then use it. If you’re company advises others on ways to Go Green then follow your own advice. Recycle, reuse, install solar panels, water saving products, and whatever else you tell your clients to do.

Remember, no matter how well you advertise your business and market your products, if consumers have no faith in it then you will simply not make a profit and your business will become untrustworthy and a laughing stock.

When it comes to marketing your business and goods look for ways to reduce waste associated with traditional advertising techniques, including the newspaper and other print publications. More newspaper companies are using recycled materials, so if you plan on using the print media make sure your ad appears in a paper that is proud of being recycled. A popular alternative is using online services as a way to market and advertise your business. There are several methods and ways to do this, from creating an entire website devoted to your business, to using ads such as pop up ads or text based ads that appear on websites. A new addition to the online advertising game is sites devoted to marketing Green businesses. These sites allow consumers a place to go to and search databases based on location and products that are eco friendly.

The key to marketing your business and your green products is letting consumers know that it exists. Advertising such a business can be tricky as you will certainly not want to waste resources which may be mistaken as Greenwashing. Get your name out there by word of mouth, through online ads, and with any other innovative and clever method you can think of.

Other ways to market your Green Business can include: offering free recycling at the business location, or offering free seminars on how to go green. Become a positive voice in the community and encourage others, including the city to go green.

Marketing your green business will require extra effort but the rewards are well worth it not just for your profits but for the Earth as well.

The Green Pages is the leading environmentally friendly directory for people who want to shop smarter to help the environment. To help Mother Nature, please visit Eco Services.

photo credit: ralphbijker

Author and renowned consumer advocate, Debra Lynn Dadd, has been a pioneer in everything green, natural, and healthy for over two decades. Culminating from her many years of research and analysis are seven books and a comprehensive website overflowing with the greenest of green data and nearly 1,000 links to websites that sell green products. She is a master in her field and has been crowned “The Queen of Green” by the NY Times. Here Debra talks about her new book, “Really Green,” a simple guide that takes the hype out of today’s sizzling green market and presents her creation: the very first green standard not based on the technical and financial sights of green business, but , to quote her, “…that which is inspired by the wisdom of Nature.”

Q: Debra, I’ve read your new book Really Green and I found it to be intelligent, informative and inspiring, yet very simple to read. And, I came away simply feeling good about myself and my own efforts to go green. Through your book, I was given a new understanding of what more I could do to benefit health and the environment. Tell us what your book is about.

A: I am in contact with people every day who want to live green-they want to do the right thing. In talking with them, I realized that most people don’t know the basics of green. I could talk about recycling, for example, but they don’t know the difference between the word “recycled” and the word “recyclable.” They don’t know that recycled refers to the material used in a product and recyclable indicates that they can recycle the product. The most common question I am asked is “How do I know if this product is really green?”

My book, Really Green, is the answer to this question. It covers all the basics anyone needs to know to tell the difference between products with real environmental and health benefits and those with misleading green hype. It covers everything from defining biodegradable to how to identify greenwashing. But most importantly, it outlines the basic principles that define green products, so anyone can have confidence they can recognize a green product when they see one.

Everyone I show this book to wants it. They say, “Thank you for writing this book! We need this!”

Q: So, tell the world what “green” really means?

A: In the broadest sense, green includes any product, service, or activity that is supportive of life, both human and otherwise. So this would include everything from helping the environment to human health and social issues. “Green” is the umbrella that encompasses everything in these fields, including organic, recycled, biodegradable, fair trade, and other life-supporting practices.

Q: By what do we measure green? Is there a standard for what is really green?

A: Well, actually there is a green standard. It doesn’t have to be just opinion. Life itself is making green products every day-apples, trees, butterflies…. All we need to do is look at nature to see that a green product would be made from resources that are rapidly renewable, taken sustainably, made with efficient use of resources, locally produced, and other practical guidelines. There can be no more solid and true foundation for what constitutes a green product. Yet there are also various shades of green. A product doesn’t have to be 100% green to make a difference. Every small step is worth taking.

Q: Some think even the smallest green steps are too expensive. Don’t green products cost more?

A: When I was choosing a printer for Really Green, I thought I would have to strike a balance between the price of the book and the shade of green. I wanted to keep the price under $10. But by staying firm to my green integrity, I found a printer who could print the books on 100% post-consumer recycled paper with nontoxic inks (and wind power, too!) for the same price per book as virgin paper, toxic ink, and fossil fuel energy. So I’ve learned that green products don’t always have to cost more.

Q: What excited me the most about your book was to learn that I am not this thing called a “consumer.” I got that the one thing that is important in the green movement is that we simply come back to being human. How can we become more human in living and less consumer?

A: Our whole consumer identity of having our lives revolve around the buying of things is not our natural state. We don’t have to buy our lives, we can live our lives. Consumers rely on others to provide for them, as humans we can think for ourselves, feel for ourselves, create for ourselves, and act from caring about the well-being of all life. We can cook our own dinners, tend our gardens, learn healing arts, and entertain each other. It’s about remembering we have our own ideas and skills and abilities and taking joy in using them.

Q: Finally, with all the years you’ve been an advocate for health and the environment, why did you choose to write this book now?

A: Actually, quite suddenly, I felt a new urgency-we all need to go green right now! This past winter I spent some time in San Francisco, where I lived for most of my life. Amazingly, in December, the camellias were blooming, the fruit trees were blossoming, and the fields were yellow with mustard flowers. None of these things are supposed to happen until February. I was walking in Golden Gate Park and I saw this cherry tree in bloom. “What is this?!!?!” I was shocked. I lived in Northern California for 47 years and I know when the flowers bloom. I have never seen these flowers out of season. The earth is changing. I can see it with my own eyes in my own life.

This is more than a book to me–it’s a mission. I feel called to do this at the deepest level of my being. The Earth is calling all of us.

Really Green by Debra Lynn Dadd can be ordered online at http://www.dld123.com/reallygreen

Joyce White is a writer and the founder of Wordistry, a company that provides a variety of support services to writers.