Best Small Niche Business Ideas – Going Green

January 6, 2009 · Posted in Eco Friendly Business, Eco Friendly Products, Green Business Ideas 

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Creative Commons License photo credit: kevindooley

You probably realize that more people than ever are concerned with the impact they have on the environment. They are looking for ways to decrease the waste they create and live their lives in a greener way. That’s why one the best small niche business ideas focus on incorporating greener living into our daily lives.

One example of this is a woman I know who has run a catering company for years. A few years ago a large chain store moved into her neighborhood. They offered cheap catering services that she was unable to compete with. She knew she had to make a change or she’d go out of business. It just happened that around this time she was looking into ways to make her business more green, so she decided to use that as a selling point.

She started by going completely organic. All of the food that was catered came from certified organic stores. She also focused on getting rid of all disposable plates and napkins. She had to make an initial investment into more glass plates and silverware, but she no longer had to buy paper or plastic utensils every month so in the long run she saved money.

By focusing on going green, not only was she able to increase her business, she was able to charge more. People really responded to her unique niche and she’s been incredibly successful ever since. The key to succeeding in this type of venture is to simply offer something that no one else can.

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